McDonald’s is trying to win back customers after menu price increases (especially since covid) have turned millions of Americans away from eating out. It looks like the pressure from these ever-increasing prices finally broke the ‘camel’s back’ and the results in their share prices have reflected this:
So what was their response? Well, recently they rolled out a new $5 Meal Deal to entice customers this summer; especially those that have felt priced out. The deal is a REALLY good offering in and of itself. Here’s a breakdown of how it works:
From June 25 and for a limited time, you get a choice of McDouble, McChicken, or Hot n’ Spicy McChicken sandwich, small fries, four-piece chicken nuggets, and a drink all for just $5. That’s a complete meal and the option to change it up a little to keep you coming back.
So without doing anything or even needing to use the app, you get:
1 of McDouble, McChicken, Hot ‘n Spicy McChicken
4 McNuggets
1 Small Fries
1 Small Drink (which can be upgraded for free)*
The Free Big Mac Offer
Today the $5 deal went to the next level. McDonald’s has announced that when using the App you can get a FREE Big Mac with any purchase over $1. Well, the $5 deal qualifies as being ‘over $1’ so we tried to combine the two and it WORKED:
After the combination of the two offers you get all of this for $5:
1 of McDouble, McChicken, Hot ‘n Spicy McChicken
4 McNuggets
1 Small Fries
1 Small Drink (which can be upgraded for free)*
1 Big Mac
Here’s proof it works in the receipt:
This promotion aims to draw in more customers as they navigate higher prices. By offering a full meal at such a low price, McDonald’s is making it easier for people to enjoy their favorite fast food without breaking the bank. The $5 Meal Deal is available at participating locations nationwide, so make sure to check your app to see if your local area/location offers is. The Free Big Mac offer pushes this deal to the next stratosphere. Here’s a picture of what you end up getting:
Please note that not all areas and/or McDonald’s restaurants may qualify for this deal so again, make sure to check your App. Different regions have different pricing and sometimes certain stores won’t offer deals or promotions.
How To Upgrade Your McDonald’s Drink Size (No Charge)
When you’re placing your order in the app it will show you the ‘Small’ size drink that is included by default. However, you can change this to any other size you wish by selecting the ‘View All’ option in the drinks selection.
Which then gives you a choice of all the drink options and sizes. Please note some drinks will have a surcharge:
Key Takeaways
- McDonald’s $5 Meal Deal starts on June 25 and lasts for a month.
- Combine the deal above with a Free Big Mac over $1
- The meal includes a sandwich, fries, nuggets, and a drink.
- Make sure to upgrade your drink size in the App or in-store
Overview of McDonald’s $5 Meal Deal
McDonald’s $5 Meal Deal offers an affordable dining option packed with popular menu items. This deal is designed for cost-conscious customers seeking value without sacrificing taste.
Value Proposition and Cost Structure
The $5 Meal Deal provides a budget-friendly choice for those looking to save money. McDonald’s launched this deal to attract more customers and offer a tasty meal at an affordable price. The cost structure is straightforward: the deal costs $5 plus tax, providing significant savings compared to buying the items separately.
Customers can enjoy a full meal without breaking the bank. This deal gives an edge to McDonald’s by addressing rising food costs and delivering good value for money.
Menu Items Included in the Deal
The $5 Meal Deal includes several popular items from the McDonald’s menu. Customers can choose between a McDouble cheeseburger or a McChicken sandwich. Both options come with a small french fries and a soft drink.
Additionally, the deal includes 4-piece Chicken McNuggets. This combination ensures a satisfying meal with a variety of flavors and textures. The deal is available for a limited time and is easy to order through the McDonald’s app or at participating restaurants.
Nutritional Information
McDonald’s provides nutritional information for all items included in the $5 Meal Deal. The McDouble cheeseburger has around 400 calories, while the McChicken sandwich has about 400 calories. A small fries contains approximately 220 calories, and a soft drink can add another 150-200 calories, depending on the choice.
The 4-piece Chicken McNuggets have 180 calories. While this meal is convenient and tasty, it is important for customers to be aware of its nutritional content. Each item contributes to the overall calorie count and nutritional intake of the meal.
Why Is McDonald’s Doing These Deals?
McDonald’s is hoping the new $5 meal deal can boost sales and bring back customers they may have lost in recent months. The deal also takes aim at offers from competing fast-food chains like Burger King, Wendy’s, and Arby’s that were taking market share away from McDonald’s. These chains already offer similar deals that can attract customers. Providing a budget-friendly option makes sense to convert occasional customers into regular patrons, especially during the summer when consumer spending is higher. Effective advertising through various channels such as TV commercials, social media, and in-store signs is crucial for the success of this deal and nobody does that better than McDonald’s.
