Instagram has become a hub for sharing and discovering content, with reposting being a popular way to engage with the community. Whether you want to share someone’s post to your feed or add it to your Instagram Story, there are several simple methods available. Instagram allows users to easily reshare content by tapping the paper airplane icon on posts or Reels and selecting the option to add to their story.
Reposting has evolved significantly since Instagram’s early days. Now, users can reshare posts, Reels, and Stories with just a few taps. When someone tags you in their Story, you’ll receive a notification with the option to reshare it to your own Story. This feature makes content sharing more interactive and helps build connections between accounts.
How to Repost on Instagram
Reposting on Instagram is a great way to share someone else’s content (with credit), boost engagement, or highlight user-generated posts. In 2025, Instagram has made this easier with a built-in “Repost” feature, alongside classic methods like sharing to Stories or using third-party tools.
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📱 What Does “Reposting” Mean?
Reposting (or resharing) means sharing someone else’s Instagram content on your own profile, Story, or feed — while giving proper credit to the original creator.
You can repost:
- Feed posts
- Stories
- Reels
- Carousel posts
🔓 Before You Repost: Always Give Credit
Instagram’s Community Guidelines and copyright rules require you to:
- Ask permission before reposting someone’s content (especially for commercial use).
- Tag or mention the original creator in your caption or post.
✅ Best practice: Send a quick DM or comment asking for permission before reposting.
🧩 Method 1: Use Instagram’s Built-In Repost Feature (2025 Update)
Instagram’s new Repost button allows you to share others’ posts directly to your feed — similar to retweeting on X (Twitter).
How to Use It:
- Find the post or Reel you want to share.
- Tap the paper airplane (share) icon below the post.
- Select “Repost” from the menu.
- Choose whether to repost to your feed or Stories.
- Add your caption (optional) and tag the original creator.
- Tap Share.
Where It Appears:
- Reposted content shows up in a new “Reposts” tab on your profile.
- Followers see it in their feed with a note like “Reposted from @username.”
✅ Best for: Sharing content from friends, brands, or collaborations.
❌ Not available on all accounts yet (rolling out globally in 2025).
📸 Method 2: Repost to Your Instagram Story
This is the most common and quickest way to share someone’s post.
How to Repost a Feed Post to Your Story:
- Tap the paper airplane icon under the post.
- Select “Add to your story.”
- Customize with text, stickers, or tags.
- Tag the original creator (important!).
- Tap Your Story to post.
✅ Best for: Sharing friends’ posts, announcements, or shoutouts.
❌ Only works for public accounts.
🎥 Method 3: Repost a Reel
Reels can be reshared to your Story or feed using the same share icon.
To Repost a Reel:
- Tap the share icon on the Reel.
- Choose “Add to story” or “Repost.”
- Tag the creator and add your caption.
If you want to permanently post it on your feed, you can also:
- Use the built-in Repost feature, or
- Download the Reel (with permission) and upload it as your own post (crediting the creator).
📲 Method 4: Repost Using a Third-Party App
If you want more control (e.g., adding watermarks or captions), you can use reposting apps such as:
- Repost for Instagram
- Regram
- Reposter
- Buffer or Later (for brands and scheduling)
How to Use Them:
- Copy the post link (tap the three dots → “Copy link”).
- Open your reposting app.
- Paste the link and customize the caption.
- The app will automatically add credit to the original creator.
- Post to your feed or Story.
✅ Best for: Businesses, influencers, and content curation.
❌ Be cautious: Only use trusted apps to protect your account security.
🧠 Method 5: Manual Reposting (Screenshot or Screen Recording)
If the built-in or third-party options don’t work:
- Take a screenshot (for photos) or screen record (for videos).
- Upload it as a new post.
- Add a caption crediting the creator (e.g., “📸: @username”).
✅ Best for: Simple reposts or when the original post’s share option is disabled.
❌ Be sure to get permission first.
💡 Pro Tips for Reposting
- Always tag the creator in both the caption and photo.
- Avoid altering the original content without permission.
- For brands: include user-generated content (UGC) disclaimers or agreements.
- Check your Insights — reposting often boosts engagement and community reach.
🧾 Summary Table
| Method | Ideal For | Requires Permission | Appears On |
|---|---|---|---|
| Built-in Repost | Feed or Reels sharing | ✅ | Feed + Reposts tab |
| Add to Story | Temporary shares | ✅ | Story |
| Third-party App | Marketing, UGC | ✅ | Feed or Story |
| Manual Screenshot | Backup option | ✅ | Feed |
🔒 Legal & Ethical Considerations
- Instagram content is protected by copyright — you must have permission to reuse it.
- Always credit the original poster visibly.
- Avoid reposting private content or DMs.
- For business accounts, consider using UGC platforms (like Later or Taggbox) to manage permissions automatically.
✅ Final Thoughts
Reposting on Instagram is easier than ever in 2025, thanks to the official Repost feature. Whether you’re sharing a friend’s post, featuring customer photos, or curating community content, always remember to credit the creator and respect copyright rules.
Done right, reposting builds trust, engagement, and community — not just followers.
Key Takeaways
- Instagram offers built-in options to reshare posts to your Stories by tapping the paper airplane icon and selecting “Add to Story.”
- When someone tags you in their Story, you’ll receive a notification with an option to reshare it directly to your own Story.
- Third-party apps like Repost (WithRegram) provide additional options for resharing content while giving proper credit to the original creator.
Basics of Reposting on Instagram
Instagram has evolved to embrace content sharing through various reposting options. Users can now share content they love while giving proper credit to original creators.
Understanding Instagram’s Repost Culture
Reposting on Instagram refers to sharing someone else’s content on your own profile or story. Unlike other social platforms, Instagram doesn’t have a native “repost” button in the main feed. Instead, users typically:
- Screenshot photos they want to share
- Use third-party apps designed for reposting
- Share posts directly to their stories using Instagram’s built-in sharing function
The culture around reposting emphasizes giving proper credit to original creators. This means tagging the original account and acknowledging their work in your caption.
Most users appreciate when their content gets reshared, as it increases their visibility. The Instagram algorithm may even reward engaging, shared content with more reach.
The Repost Feature in Stories and Reels
Instagram offers built-in reposting capabilities for Stories and Reels. To repost a story you’ve been tagged in:
- Open the notification for being mentioned
- Tap “Add to Your Story”
- Edit as desired with stickers, text, or GIFs
- Share to your own stories
For Reels, users can tap the paper airplane icon and select “Add reel to your story.” Instagram automatically attributes the original creator with a small tag.
Stories reposted this way remain visible for 24 hours. The platform recently introduced expanded sharing options to make reposting even easier.
Compliance with Instagram Guidelines
Reposting without permission could violate Instagram’s terms of service and copyright laws. Best practices include:
- Always ask permission before reposting someone’s content
- Properly credit the original creator with both a tag and caption mention
- Never remove watermarks or crop out username credits
- Respect privacy settings – don’t repost from private accounts
Instagram may remove content that violates copyright rules. The platform encourages using official sharing features rather than screenshots whenever possible.
Businesses should be especially careful about obtaining proper permissions to avoid potential legal issues.
Advanced Reposting Strategies
Taking your Instagram reposting game to the next level involves more than just sharing content. It requires strategic thinking about timing, audience engagement, and proper attribution to maximize impact while respecting creators.
Leveraging Hashtags and Mentions
When reposting content on Instagram, strategic use of hashtags can significantly amplify reach. Users should include both the original hashtags and add relevant new ones to expand visibility.
Always tag the original creator in both the image and caption. This not only gives proper credit but also increases the chance of the original creator sharing your repost.
Best practices for hashtag usage:
• Include 5-10 relevant hashtags
• Mix popular and niche hashtags
• Use location-based hashtags when applicable
• Create a branded hashtag for your reposted content
For Stories reposting, add hashtags as text or use the hashtag sticker. This makes the content discoverable through Instagram’s search function.
Reposting for Business Accounts
Business accounts can leverage reposting as a powerful content strategy. The Instagram algorithm tends to favor accounts that maintain consistent posting schedules, making reposting an efficient way to keep feeds active.
Use Instagram Insights to determine optimal posting times when your audience is most active. Schedule reposts during these peak engagement windows.
When reposting user-generated content, business accounts should:
- Get explicit permission from the original creator
- Offer value by adding context about why the content matters
- Connect the reposted content to their brand story or values
The “Add Yours” sticker in Stories allows businesses to encourage followers to share related content, creating a cycle of potential repost material. Businesses can also save important reposts to Highlights for extended visibility.
Reposting Etiquette for Maximum Engagement
Proper reposting etiquette is crucial for building goodwill and encouraging engagement. Always send a direct message to request permission before reposting someone’s content.
Give thoughtful credit in your captions. Instead of just writing “Credit: @username,” explain why you found their content valuable or interesting.
Avoid over-editing original content. Minor adjustments are acceptable, but significantly altering someone’s work can be seen as disrespectful.
Respond promptly to comments on your reposts, especially if users ask about the original creator. This builds community and shows respect for both your audience and the content creator.
On iOS and Android devices, use the “Send to” feature to share posts privately via direct messages before reposting publicly. This allows you to gauge interest and get feedback.
Frequently Asked Questions
Instagram’s reposting features allow users to share content from other accounts while giving proper credit. These options help increase engagement and build community on the platform.
What are the steps to repost an image or video to my Instagram feed?
To repost content to an Instagram feed, users can take several approaches. The simplest method is using Instagram’s built-in sharing tools when tagged in content.
For posts where a user isn’t tagged, third-party apps like Repost for Instagram can help. These apps download the original post and add attribution automatically.
Screenshots work as another option, though users should always include credit to the original creator in the caption. Proper attribution is essential for ethical content sharing.
How can I share someone’s Instagram post to my Story?
Sharing a post to an Instagram Story takes just a few taps. Users can tap the paper airplane icon below any public post.
Select “Add post to your Story” from the options that appear. The post will then open in Story creation mode where stickers, text, and other elements can be added.
This sharing method automatically includes the original poster’s username for proper attribution. Stories shared this way remain visible for 24 hours.
What is the process for reposting Instagram Reels?
To repost Reels, users can tap the share button (paper airplane icon) below the Reel they want to share. Next, they should select “Add Reel to your Story” from the options.
For sharing to their feed instead of a Story, users need third-party apps. Applications like Repost for Instagram support Reels sharing with proper attribution.
Some creators also download Reels using screen recording, but this should always include proper credit in the caption when reposted.
How do I share a story on Instagram that I am tagged in?
When tagged in someone’s Story, Instagram sends a notification. Users can tap this notification to view the Story.
At the bottom of the tagged Story, an option appears saying “Add This to Your Story.” Tapping this adds the original Story to the user’s own Story with attribution.
This feature only works if the original poster has allowed resharing in their privacy settings. The reshared Story will disappear after 24 hours.
Is there a way to repost a post on Instagram without losing original quality?
To maintain original quality when reposting, users should avoid screenshots which can reduce image clarity. Third-party reposting apps typically preserve the original resolution.
Instagram’s native resharing tools maintain original quality when sharing to Stories. For feed posts, apps like Repost or InstaRepost download the original file at full quality.
Some users save posts directly using website-based Instagram viewers, though this approach requires careful attention to proper attribution when reposting.
Why am I unable to access the repost feature on my Instagram account?
Access to reposting features sometimes varies by region, device type, or account status. Instagram often rolls out features gradually to different user groups.
Outdated app versions frequently lack new sharing features. Users should ensure they’re running the latest version of Instagram from their device’s app store.
Privacy settings can also affect reposting abilities. If a post comes from a private account or the creator has disabled sharing, reposting options won’t appear.
