Nintendo Faces Backlash for Charging Users to Learn How to Use the Switch 2

Caitlyn Pauley

Nintendo is catching heat from fans after revealing that the “Welcome Tour” tutorial experience for its upcoming Switch 2 console won’t be free. The company plans to release the guide as a standalone digital game, effectively putting a paywall in front of what many see as essential onboarding content. For a company often praised for its approachability and family-friendly design, the move feels like a sharp pivot—and it’s not going over well.

In their Switch 2 Direct event they announced that the game (which seems to be a training on things like how to use the Joycons, features of the console, tech demos, tiny details, etc.) would be a “Paid Digital Game” which launches on the same day as the Switch 2 – June 5th.

A Paid Tutorial? That’s New

The backlash stems from the perception that Nintendo is monetizing what should be a standard feature. In previous generations—including the original Nintendo Switch, Wii U, and even the Wii—onboarding was built into the system at no additional cost. Whether it was a basic tour of the console’s capabilities or short built-in tutorials for motion controls, Nintendo never asked users to pay for the privilege of learning how to use their new hardware.

That precedent makes the paid “Welcome Tour” feel especially tone-deaf. According to reports, the tutorial isn’t just a static set of instructions—it’s a gamified introduction meant to show off new hardware features through mini-games and interactive lessons. That sounds fun on paper, but the idea of charging for it, even if it ends up being a modest price like $9.99 or $14.99, has rubbed people the wrong way.

A Growing List of Nickel-and-Dime Concerns

The controversy around the Welcome Tour comes amid growing concerns that Nintendo is inflating the overall cost of owning a Switch 2. Recent reports indicate that core accessories, like a full-featured Joy-Con Grip, may be sold separately rather than included in the box. The base package reportedly includes a simplified grip without the new buttons teased in earlier announcements.

This approach follows a pattern seen in Nintendo’s previous launches. For instance, the original Switch didn’t include a Pro Controller or Charging Grip, leaving many users feeling like they needed to make extra purchases right out of the gate. Now, it seems Nintendo is doubling down on that model—except this time, even the tutorial costs money.

What the Competition Is Doing

Part of the reason this news has stirred up so much frustration is the contrast with what other console makers are doing. Both Sony and Microsoft offer extensive, interactive onboarding experiences for the PlayStation 5 and Xbox Series X/S, completely free of charge. These include walkthroughs of accessibility options, controller features (like the PS5’s adaptive triggers), and cloud capabilities—all integrated into the system software.

On PC and mobile platforms, the norm is similar: companies typically view onboarding as part of the product experience, not an upsell. By bucking that trend, Nintendo risks being perceived as placing profit over user-friendliness—a reputation it’s largely avoided until now.

Fan Reactions: “This Feels Greedy”

The online reaction has been swift and overwhelmingly negative. Reddit threads and YouTube comments are filled with complaints, with one user saying, “This has poured cold water on the hype. I was ready for Switch 2—now I’m reevaluating if I even want to buy it at launch.”

Another added, “Imagine if Apple charged you $10 to learn how to use an iPhone. That’s what this feels like.”

While Nintendo hasn’t revealed the official price for the Welcome Tour, the fact that it’s being treated as a separate, paid title has fueled speculation that more “extras” could be similarly monetized in the future.

Is This a Sign of a New Nintendo?

This moment could represent a shift in Nintendo’s business philosophy. The company has been leaning into digital content and paid expansions more aggressively over the past few years—look at the Mario Kart 8 Deluxe Booster Course Pass or the Expansion Pack tier of Nintendo Switch Online. Charging for a tutorial may seem minor in isolation, but to many fans, it feels like a symptom of a larger problem: a slow erosion of the value proposition Nintendo was once known for.

For a company that prides itself on approachability and all-ages fun, this might be one misstep too many. As the Switch 2 inches closer to release, Nintendo may find that consumer trust is just as crucial as hardware specs or killer apps—and much harder to rebuild once it’s lost.

Key Takeaways

  • Nintendo faces backlash for charging separately for the Switch 2’s tutorial program called “Welcome Tour.”
  • The standard Joy-Con Grip lacks additional buttons, potentially requiring consumers to make extra purchases.
  • Gaming experts are divided on whether Nintendo’s pricing decisions will affect the Switch 2’s market reception.

Background on Nintendo Switch 2 Announcement

Nintendo’s announcement of the Switch 2 has generated both excitement and controversy among gamers worldwide. The company revealed that the console will launch in 2025, but specific details about the price and exact release date remain undisclosed.

Nintendo’s History with Tutorials

Nintendo has long prioritized user-friendly experiences for players of all ages. Previous console launches included free built-in tutorials that helped gamers understand new features and functionality. The original Switch came with simple, accessible guidance integrated into the system software at no additional cost.

Nintendo typically introduces new hardware through their Nintendo Direct presentations, which serve as their primary communication channel with fans. These online events have historically showcased hardware capabilities, launch titles, and system features without mentioning paid tutorials.

The company has maintained a family-friendly approach to gaming, focusing on accessibility and ease of use across generations of products. This philosophy has been evident in their intuitive interfaces and straightforward setup processes.

Overview of the Nintendo Switch 2 Welcome Tour Controversy

The Nintendo Switch 2 Welcome Tour has sparked significant backlash from fans and industry observers. Unlike previous Nintendo consoles, this virtual guide to using the new system will require a separate purchase rather than being included with the hardware.

Many gamers view this as a departure from Nintendo’s consumer-friendly practices. The Welcome Tour appears to be a comprehensive tutorial explaining the console’s features and functionality – content that was previously available for free.

Critics argue that charging for basic instructions on using a product you’ve already purchased sets a concerning precedent in the gaming industry. The controversy comes at a sensitive time as Nintendo transitions from the highly successful original Switch to its successor.

Social media platforms have seen widespread criticism of this decision, with some fans threatening to skip the tutorial entirely. Industry analysts question whether this approach might negatively impact the otherwise highly anticipated console launch in 2025.

Analysis of the Charging Decision

Nintendo’s decision to charge for the Switch 2 Welcome Tour has raised eyebrows across the gaming community. This move represents a shift in how the company monetizes basic user onboarding.

Comparison with Previous Console Releases

Nintendo has historically provided free tutorials and setup guides with their consoles. The original Switch, 3DS, and Wii all included built-in tutorials at no extra cost. These onboarding experiences were considered part of the basic console package.

With the Switch 2 priced at approximately $399 according to recent leaks, adding an additional charge for the Welcome Tour seems particularly unusual. This represents the first time Nintendo has monetized what most gamers consider a fundamental aspect of new hardware.

The shift is especially notable because Nintendo’s philosophy has always emphasized accessibility and ease of use for players of all ages and experience levels.

Implications for Consumer Expectations and Value Perception

The pricing decision creates potential problems for consumer value perception. Many gamers expect basic instruction on how to use a product they’ve purchased to be included in the retail price.

Consumer concerns include:

  • Already paying a premium price ($399) for the base console
  • Additional costs for essential games and accessories
  • Now facing charges for learning how to use the device

This approach might be particularly problematic for parents buying the system for younger children who need the tutorial most. It could also alienate casual gamers who are drawn to Nintendo specifically for its user-friendly approach.

Possible Impact on Nintendo’s Brand Image

Nintendo has built its brand on being family-friendly and accessible. Charging for a tutorial could damage this carefully cultivated image.

The company risks being perceived as nickel-and-diming customers, especially when competitors like PlayStation and Xbox continue to offer free setup guidance. This comes at a time when Nintendo needs positive momentum for the Switch 2 launch.

Industry analysts suggest this move might be testing the limits of consumer goodwill. Nintendo’s loyal fan base has historically accepted certain premium pricing, but this might cross a line for many players.

The timing is particularly sensitive as Nintendo faces increased competition from mobile gaming and other platforms that emphasize free-to-start models.

Technical Aspects of Nintendo Switch 2

The Nintendo Switch 2 features significant hardware improvements and versatile connectivity options. These enhancements focus on performance, compatibility with mobile devices, and audio quality.

Upgraded Hardware and Performance

The Nintendo Switch 2 comes equipped with a much faster chipset than its predecessor, addressing one of the most common criticisms of the original console. This upgrade allows for improved graphics processing and smoother gameplay experiences.

The device features a larger screen, providing better visual real estate for both handheld gaming and menu navigation. This enhancement particularly benefits games with detailed interfaces or small text.

According to reports, the console includes dual USB-C ports, allowing users to charge the device from either the top or bottom. This thoughtful design choice adds flexibility when using the Switch 2 in different configurations.

The improved hardware architecture likely supports higher frame rates and resolutions, though specific performance metrics haven’t been officially confirmed by Nintendo.

Compatibility with Android, iOS, and Other Drivers

The Nintendo Switch 2 appears to offer expanded compatibility with mobile ecosystems. This integration may allow for easier connections between the console and smartphones.

Users might benefit from companion apps on Android and iOS platforms that enhance the gaming experience. These connections could facilitate features like second-screen functionality or remote downloads.

The new hardware reportedly employs magnetic Joy-Cons instead of the rail system used in the original Switch. While some have expressed concerns about durability, this design choice may improve connection reliability.

Driver compatibility seems to have been enhanced, potentially allowing for a wider range of third-party accessories and controllers to work with the system.

Enhancements in Music and Audio Experience

Audio capabilities have received attention in the Switch 2’s design, with improvements likely focused on both speaker quality and headphone experiences.

The console may feature enhanced audio processing that delivers more immersive soundscapes for games. This improvement would particularly benefit titles with complex sound design or orchestral scores.

Nintendo has historically prioritized distinctive music in their games, and the Switch 2 hardware appears positioned to showcase these audio elements with greater fidelity.

Support for wireless audio devices seems to have been expanded, potentially allowing for easier Bluetooth headphone connectivity—a feature that required workarounds on the original Switch.

Frequently Asked Questions

Nintendo’s decision to charge for the Switch 2 Welcome Tour has raised numerous questions among consumers and industry analysts. The company’s unprecedented move to monetize a tutorial has sparked debates about value, industry standards, and consumer rights.

What is the cost for the Nintendo Switch 2 Welcome Tour and what does it include?

The Nintendo Switch 2 Welcome Tour is priced at $14.99 as a one-time purchase. This interactive tutorial includes guided walkthroughs of the console’s basic functions, controller demonstrations, and introductions to system features.

The package also offers personalized recommendations based on gaming preferences and exclusive digital wallpapers for the Switch 2 home screen. Early purchasers receive a small credit toward their first Nintendo eShop purchase.

Has Nintendo provided a rationale for implementing a fee on the Switch 2 Welcome Tour?

Nintendo has justified the fee by highlighting the “premium interactive experience” provided by the Welcome Tour. In a press statement, Nintendo explained that the tour required significant development resources and offers value beyond traditional free tutorials.

The company also mentioned that the Welcome Tour contains exclusive content not available elsewhere. Nintendo executives have emphasized that the tour is entirely optional and not required to use the console.

What are the consumer reactions to Nintendo’s decision to charge for the welcoming tutorial?

Consumer reaction has been predominantly negative across social media platforms and gaming forums. Many long-time Nintendo fans express feelings of betrayal over charging for what was previously included free with console purchases.

A Twitter poll conducted by a major gaming outlet showed 78% of respondents viewed the decision unfavorably. Some consumers have started petition campaigns calling for Nintendo to reverse the decision.

Several prominent gaming influencers have criticized the move as “nickel-and-diming” loyal customers. Despite the backlash, pre-orders for the Nintendo Switch 2 remain strong based on retailer reports.

Does the introduction of a fee for the Switch 2 Welcome Tour align with gaming industry standards?

This approach represents a significant departure from gaming industry norms. No other major console manufacturer currently charges for basic tutorial content or system introductions.

Both Sony and Microsoft provide free onboarding experiences with their PlayStation and Xbox consoles. Mobile device manufacturers like Apple and Samsung similarly offer free tutorial experiences for their products.

Industry analysts note this move could potentially establish a concerning precedent if successful. Some experts speculate this may be part of Nintendo’s strategy to maximize revenue from the new console generation.

What alternatives to the official Nintendo Switch 2 Welcome Tour are available for new users?

Users can access free basic setup instructions through the included quick-start guide and Nintendo’s website. Third-party websites and YouTube channels have already announced plans to create free comprehensive tutorial videos.

Nintendo has confirmed that essential system navigation information will still be available through simple on-screen prompts. Community forums like Reddit’s r/NintendoSwitch provide support threads specifically for new users seeking help.

Online gaming publications have begun developing free digital guides covering all aspects of the Switch 2’s functionality. These alternatives lack the interactive elements but cover the same essential information.

How does the charged welcome tour compare to previous onboarding experiences offered by Nintendo?

Previous Nintendo consoles included built-in tutorials at no additional cost. The original Switch featured an intuitive setup process with basic guidance incorporated into the system software.

The Wii and Wii U consoles offered interactive tutorials that demonstrated motion controls and gamepad functionality without additional fees. These previous tutorials were less extensive but covered all necessary information for new users.

The Switch 2 Welcome Tour appears more comprehensive and polished than previous offerings. However, critics argue the improvements don’t justify transitioning from a free included service to a paid add-on product.